Since the web evolved into an end-user service, email has become one of the most basic forms of digital communication. We email everyone from friends and family to companies and services. The ubiquity of email is simultaneously beneficial and ineffective — when nearly everyone is using it, people are bound to miss or ignore a portion of the messages in their inbox.
Despite this, email is proven to help businesses grow. Proper email marketing can allow you to cut through inbox clutter and reach the right people, encouraging them to connect, engage, click, and eventually to buy your product or service. Think about all the emails you receive. Chances are, you excitedly open a select few while ignoring most of the others. By working the right cues into your emails, you can capture the attention and imagination of the reader. Different sequences offer different information at just the right time in just the right order, while effective use of imagery and design enhances engagement. If you want to build trust and authority as a business — and sell to more people — effective email marketing campaigns should be a vital component of your digital marketing strategy.
Fluent Lead’s email marketing capability is top-notch — we don’t send out a single email without a purpose and strategy behind it. We’ll sit down with you and review your email list and the full breadth of your current email marketing efforts. From there, we will build an email marketing strategy around your target audience, developing multiple campaigns if needed. We’ll discuss promotional strategies, drip campaigns, email frequency, and more, and lock in an email marketing strategy that works.
Once we’re in alignment, we’ll set up your email automation, design your emails, and make sure the copy is strong and engaging. We’ll make sure everything is optimized for your goals. We’ll also track the performance of each email, so we can know which ones are getting clicks and meeting our standards.
What if you didn’t have to come up with marketing emails anymore?
– What if everything was being handled for you, and conversions were coming in as a direct result? What if successful email campaigns ended up growing your business by 5%? 10%? More?
– Book your free consultation call with us today so we can discuss your email marketing and other needs. We’re confident we can help your business thrive!
We never knew we needed an agency to help with our marketing efforts until Fluent Lead introduced us to personalized email campaigns. They showed us how audience segmentation allows offering discounts to customers who are most willing to spend. Birthday discounts and "pasta of the month" special offers considerably increased our sales. Thank you for that!
Fluent Lead's cart abandonment strategy decreased our abandoned cart rates and increased our conversion rates by 24%. They smartly retargeted our customers with personalized emails by offering not only what was in their shopping cart, but also other suggested complementary products.
Real estate is an awfully competitive industry and this makes it tough for realtors to differentiate and demonstrate real values. I was thrilled to find out how the educational email series FL prepared for me, could help to educate potential buyers about the home buying process and to acquire myself a trustworthy reputation. Positioning oneself as an expert exceptionally increases the chances of hiring!
Appointment reminders, discount promos, events invitations, educational emails, chiropractic care series... this is only a small portion of what was included in the funnel that Fluent Lead built for my chiro center. A wisely crafted strategy covering all demographics that need or could need chiropractic treatment helped my business to triple the number of customers!
Give us 30 minutes of your time, and we will tell you a tailored plan to your business needs in order to make it profitable.
Click the button, choose your time to schedule a meeting, and let us both see if we’re a fit for a long-term beneficial collaboration.